MASTERCARD × RHB: GLAMOUR AND GHOULS

A 230-person sales convention. Conceived, built and delivered in 3 weeks.
Client: Mastercard × RHB Bank, Malaysia
Scope: Creative · Production

INVOLVE Score

THE Challenge

Host a team-building and gala dinner for 230 RHB Bank sales executives with only three weeks from brief to delivery.

THE CONcept

Glamour and Ghouls. A Halloween-themed sales convention that was equal parts theatrical, photogenic and fun.

THE EXPERIENCE

  • An afternoon of interactive team-building challenges from collaborative Lego to popsicle-stick architecture.
  • A Halloween gala dinner in cemetery-themed décor with prizes for the most ghoulishly glamorous.
  • Start-to-finish entertainment: a live band, stand-up comedy, a 360-degree video booth, killer karaoke, and live caricature artists drawing personalised spooky portraits.

THE Results

  • Client and Mastercard management asked for the entire experience to be turned into a permanent Priceless offering across Malaysia.

INVOLVE® ELEMENTS

Sales teams remember the night, not the deck. We built around the kind of peak and end moments that get retold on Monday. If you would like to discuss what your event’s peaks and endings could look like.
Amazing, amazing team that pulls everything together in 3 weeks! You guys are truly a dream team and we appreciate all the effort, sweat, tears and last-minute heart palpitations that you have endured over and pulled off an event that RHB and Mastercard management is completely happy with.
June Chew
Senior Managing Consultant, Advisors & Consulting Services, Mastercard
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