Dentsu Aegis Network – Spikes Asia After Party ‘Neuromance’
“Bring the Cannes Lions’ atmosphere to Asia’’, emphasize Dentsu Aegis’ digital DNA and encourage collaboration between its brands, its people and clients and prospective young
78 percent of our 500 guests participated in the digital concept
Almost 2,000 digital interactions were tracked
We had to turn 100’s of people away at the door as we were at capacity
The digital experts in the crowd tried to hack the system on the night to grow their digital towers the biggest