#Written more #ExperientialMarketing October 4, 2021 Return on Intrigue – Return on Investment Analysing the ROI of event performance. By Malati Singh
#Written more #ExperientialMarketing October 4, 2021 Post-production: the prime time for reinforcing an event’s message From wrap up reports to souvenirs, social media, recognition and follow up. Welcome to post-prod By Malati Singh
#Written more #CompanyNews #ExperientialMarketing October 1, 2021 Hybrid: The best of both worlds Our resident ‘experience’ expert Malati Singh joins the Marketing Interactive panel today to discuss virtual, live and hybrid events.
#Written more #ExperientialMarketing September 28, 2021 Team-time: the key to conducting a live event production Like conducting an orchestra, it takes seasoned conductors to get the best out of an event production. By Malati Singh
#Written more #ExperientialMarketing September 14, 2021 Easy Peasy: following the five Ps of event planning It’s time to get down and dirty with the five P’s of event planning: Plan, Partner, Place, Practice, Permission. By Malati Singh
#Written more #Neuroexperience September 9, 2021 Conquer the event concept Why and how to get creative with an event proposal By Malati Singh
#Written more August 25, 2021 Business Transformation of the Year Rebel & Soul recognised in BritCham’s 22nd Annual Business Awards for Business Transformation of the Year as they pivot to a full service marketing agency. By Kristy Castleton
#Written more #CustomerExperience #ExperientialMarketing #Neuromarketing August 23, 2021 Event marketing strategy The who, what, why and how to create a successful event marketing strategy to ensure your event campaign elements are a success. By Malati Singh
#Written more #ExperientialMarketing #Neuroexperience July 15, 2021 Event brief vitals the importance of providing a detailed event marketing brief By Malati Singh
#Written more #CustomerExperience #ExperientialMarketing #Neuromarketing June 25, 2021 ‘Why’ is the first step to event success The all-seeing Why: Why choosing the right objective is the first step to event success By Malati Singh