The Macallan – The Macallan Experience
Multi-award winning APAC customer acquisition marketing campaign for The Macallan, using ‘Whisky Worthy Stories’ to convert non-whisky drinkers.
The software is designed to be paired with an infra-red or capacitive touch screen table, a hardware product that we are currently exploring a partnership for. The table can be flat to enable games with 4+ users or on a pivot allowing for a smaller number of users.
The software provides a highly memorable way of collaborating on, creating digital notes for and signing documents. The meeting is guided by a timer that encourages the users to take a break and use the software to play games. There are a range of games which are designed to
Have an event coming up? Or just love the idea of a tech-enabled smart table to enhance your meetings? Get in touch with our creative event and experience design specialists.
Multi-award winning APAC customer acquisition marketing campaign for The Macallan, using ‘Whisky Worthy Stories’ to convert non-whisky drinkers.
To support the activation of The Macallan Experience, we created the APAC marketing toolkit – including the key visual asset – for the local markets
To celebrate the HSBC Women’s World Championships Golf Event, we curated an evening of ‘powerful partnerships’ across sport, entertainment, art and music.
Glenfiddich’s global launch of their Grand Cru to 30 international KOLs.
An immersive series of hybrid event workshops led by specialist artists from across the globe, for clients based in Hong Kong and Japan to craft
Within four weeks, we produced a bespoke 2min looped audio & visual projection mapping experience for The Macallan exhibition exteriors in Taiwan.
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